Brand Manager - Mainstream (Kibbles 'n Bits & Gravy Train)
Lakeville, MN Lakeville, MN Full-time Full-time Estimated:
$116K - $147K a year Estimated:
$116K - $147K a year Business Unit Overview:
Headquartered in Lakeville, Minn.
, Post Consumer Brands, a business unit of Post Holdings, Inc.
, is dedicated to providing people and their pets with delicious food choices for every taste and budget.
The company's portfolio includes beloved brands such as Honey Bunches of Oats , PEBBLES , Grape-Nuts and Malt-O-Meal cereal, and Peter Pan peanut butter, as well as Rachael Ray Nutrish , Kibbles 'n Bits and 9Lives dog and cat food.
As a company committed to high standards of quality and to our values, we are driven by one idea:
To make lives better by making delicious food accessible for all.
For more information about our brands, visit www.
postconsumerbrands.
com and follow us on LinkedIn for the latest news.
Brand:
Post Consumer Brands recently acquired several iconic pet food brands, venturing into a new market while remaining true to our purpose to provide delicious and accessible food that our consumers love.
We're always searching the center store for the next exciting product to add to our portfolio, and right now, we're growing and need passionate, driven individuals with diverse perspectives to help us reach greater heights.
That's where you come in.
Join a team where your voice is not only heard but valued.
Make a real impact on brands enjoyed by millions of people and their pets.
Location Description:
Post Consumer Brands corporate headquarters in Lakeville, Minn.
is about 20 miles south of Minneapolis and St.
Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer.
Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities:
JOB OVERVIEW The Brand Manager, Mainstream (Kibbles 'n Bits & Gravy Train), is responsible for developing annual operating plans and executing business, marketing communications, and innovation initiatives to deliver annual and long term financial goals.
The Brand Manager has P&L responsibility for (Kibbles 'n Bits & Gravy Train), and will oversee day to day business management with support from the Marketing Director - Pet Food.
The Brand Manager will work closely with multiple functional partners to develop and execute the plan.
The Brand Manager will also help lead and develop Assistant Brand Manager Mainstream Dog Food.
JOB RESPONSIBILITIES P&L/Business Planning:
Lead development and execution of annual brand plans to meet sales and profit goals.
Includes active monitoring of business fundamentals (pricing, distribution, velocities) and aggressive key competitor and deployment/activation of mitigation plans.
Brand Strategy:
Lead articulation of brand positioning, product architecture, brand guardrails; ensure all activities support.
Marketing Planning/Communications:
Lead agencies on strategy and creative development for fully-integrated marketing communications.
Includes developing experiential marketing/PR/digital marketing plans to deliver efficiently on brand-building and buzz-generating objectives.
Innovation:
Provide input into brand innovation, specifically guiding delivery against unique brand proposition.
Work closely with innovation to develop long-term innovation.
Lead brand renovation efforts.
Sales/Customer:
Partner with Sales to develop channel strategies and drive growth business at key customers, including implications for pricing and sizing, evaluate channel specific needs, identify business opportunities, and track new item distribution and performance.
Insights:
Collaborate with internal research team to leverage research (historical, secondary) and insights (consumer and supplier research, trends) to drive business planning and brand actions and ensure continuous learning plan.
People Management for team of 1 person as well as collaboration with other Brand Managers on key Pet Food initiatives
Qualifications:
Education Bachelor's degree required, MBA preferred Experience 5
years CPG Marketing experience Excellent marketing skills with strong analytics and financial acumen.
Track record that demonstrates a drive for results Ability to positively influence cross-functional partners.
Demonstrated experience with consumer research methodologies Extensive experience and skills in project management.
Pet experience is a huge plus Proficiency with IRI/Nielsen data, Microsoft PowerPoint, Word and Excel.
Location This role is based in Minneapolis with 25-50% travel to Ohio the first year.
Other Passion for our furry friends Highly collaborative mindset; team player Excellent communication skills - verbal and written.
Estimated Salary: $20 to $28 per hour based on qualifications.
$116K - $147K a year Estimated:
$116K - $147K a year Business Unit Overview:
Headquartered in Lakeville, Minn.
, Post Consumer Brands, a business unit of Post Holdings, Inc.
, is dedicated to providing people and their pets with delicious food choices for every taste and budget.
The company's portfolio includes beloved brands such as Honey Bunches of Oats , PEBBLES , Grape-Nuts and Malt-O-Meal cereal, and Peter Pan peanut butter, as well as Rachael Ray Nutrish , Kibbles 'n Bits and 9Lives dog and cat food.
As a company committed to high standards of quality and to our values, we are driven by one idea:
To make lives better by making delicious food accessible for all.
For more information about our brands, visit www.
postconsumerbrands.
com and follow us on LinkedIn for the latest news.
Brand:
Post Consumer Brands recently acquired several iconic pet food brands, venturing into a new market while remaining true to our purpose to provide delicious and accessible food that our consumers love.
We're always searching the center store for the next exciting product to add to our portfolio, and right now, we're growing and need passionate, driven individuals with diverse perspectives to help us reach greater heights.
That's where you come in.
Join a team where your voice is not only heard but valued.
Make a real impact on brands enjoyed by millions of people and their pets.
Location Description:
Post Consumer Brands corporate headquarters in Lakeville, Minn.
is about 20 miles south of Minneapolis and St.
Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer.
Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities:
JOB OVERVIEW The Brand Manager, Mainstream (Kibbles 'n Bits & Gravy Train), is responsible for developing annual operating plans and executing business, marketing communications, and innovation initiatives to deliver annual and long term financial goals.
The Brand Manager has P&L responsibility for (Kibbles 'n Bits & Gravy Train), and will oversee day to day business management with support from the Marketing Director - Pet Food.
The Brand Manager will work closely with multiple functional partners to develop and execute the plan.
The Brand Manager will also help lead and develop Assistant Brand Manager Mainstream Dog Food.
JOB RESPONSIBILITIES P&L/Business Planning:
Lead development and execution of annual brand plans to meet sales and profit goals.
Includes active monitoring of business fundamentals (pricing, distribution, velocities) and aggressive key competitor and deployment/activation of mitigation plans.
Brand Strategy:
Lead articulation of brand positioning, product architecture, brand guardrails; ensure all activities support.
Marketing Planning/Communications:
Lead agencies on strategy and creative development for fully-integrated marketing communications.
Includes developing experiential marketing/PR/digital marketing plans to deliver efficiently on brand-building and buzz-generating objectives.
Innovation:
Provide input into brand innovation, specifically guiding delivery against unique brand proposition.
Work closely with innovation to develop long-term innovation.
Lead brand renovation efforts.
Sales/Customer:
Partner with Sales to develop channel strategies and drive growth business at key customers, including implications for pricing and sizing, evaluate channel specific needs, identify business opportunities, and track new item distribution and performance.
Insights:
Collaborate with internal research team to leverage research (historical, secondary) and insights (consumer and supplier research, trends) to drive business planning and brand actions and ensure continuous learning plan.
People Management for team of 1 person as well as collaboration with other Brand Managers on key Pet Food initiatives
Qualifications:
Education Bachelor's degree required, MBA preferred Experience 5
years CPG Marketing experience Excellent marketing skills with strong analytics and financial acumen.
Track record that demonstrates a drive for results Ability to positively influence cross-functional partners.
Demonstrated experience with consumer research methodologies Extensive experience and skills in project management.
Pet experience is a huge plus Proficiency with IRI/Nielsen data, Microsoft PowerPoint, Word and Excel.
Location This role is based in Minneapolis with 25-50% travel to Ohio the first year.
Other Passion for our furry friends Highly collaborative mindset; team player Excellent communication skills - verbal and written.
Estimated Salary: $20 to $28 per hour based on qualifications.
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